Neusoft Reach: Fourth Consecutive Time on Hurun Global Unicorn List
2025-02-25

With its outstanding technological innovation, profound R&D capability, forward-looking strategic planning, and significant industry influence, Neusoft Reach Automotive Technology (Shenyang) Co., Ltd. has once again been on the Hurun Global Unicorn List 2024, marking its fourth consecutive appearance on the prestigious list.

Founded in 2015, Neusoft Reach Automotive Technology (Shenyang) Co., Ltd. is a high-tech enterprise focusing on applying technologies such as big data, artificial intelligence, and basic software to the automotive industry. It has applied for nearly 1,700 patent technologies domestically and internationally, and established seven R&D centers, five production sites, and 14 business centers worldwide, attaining remarkable achievements in automotive basic software, operating systems, autonomous driving, and vehicle-cloud integration.

The enterprise’s fully self-developed NeuSAR OS, an intelligent vehicle operating system, offers an efficient and user-friendly development model and service platform for smart vehicle development. The system has been adopted at scale by numerous domestic and international automakers, covering more than 50 car models with over 10 million units installed, enabling the development and rapid iteration of intelligent vehicle capabilities.

In the field of autonomous driving, Neusoft Reach’s L1-L2.9 intelligent driving functions have been deployed at scale by major domestic automakers, empowering them to deliver exceptional driving functionality along with safe and convenient intelligent driving experiences.

In the realm of vehicle-cloud integration, Neusoft Reach’s vehicle-cloud collaboration software platform has supported leading automakers such as GAC and Chang’an in developing new centralized computing Electrical/Electronic architectures for vehicle-cloud integration. The platform has facilitated platform-based mass production for multiple vehicle models and supported mainstream models in their global expansion efforts.

Notably, Neusoft Reach was one of the earliest Chinese companies to join AUTOSAR, the international automotive basic software association, as a premium member. It has actively participated in setting domestic basic software industry standards and has represented China in leading the formulation of international standards within relevant global organizations.

With an international outlook, the enterprise has collaborated with more than 150 domestic and global automakers and component manufacturers to achieve technical integration and mass production. Through its high-quality and reliable products and services, Neusoft Reach is helping local automotive brands expand into overseas markets.

Looking ahead, as artificial intelligence, mobile internet, and new energy technologies continue to advance, the automotive industry is poised for greater shifts toward intelligence, IT application, and new energy. Neusoft Reach remains committed to upgrading its core software products, deepening autonomous driving technology research, and exploring the integrated innovation of AI with the automotive industry. The enterprise aims to support Chinese automotive brands in achieving ongoing success amid the global transformation of the automotive sector.

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