Dalian Clothing Brand Debuts at Milan Fashion Week
Source:iLiaoning
2026-03-06

This spring, Milan Fashion Week witnessed a crowning moment for Dalian’s fashion design. As one of the world’s “Big Four” fashion weeks, the recently concluded Milan Fashion Week Autumn/Winter 2026 featured a stunning showcase of 68 couture pieces from Anne Macchiatto, a brand under Musang (Dalian) Cultural Creativity Co., Ltd. from Liaoning Province.

Themed “Imprint”, the released series demonstrated the exceptional artistry of Chinese fashion design on the global stage. The 68 custom couture pieces were crafted from premium wool fabrics produced locally in Dalian, adopting the intricate “layered coiled embroidery” technique, and requiring over 2,100 hours of meticulous hand-stitching. The fashion show took place at the iconic Palazzo Visconti in Milan, Italy. Against the backdrop of this Baroque palace, models donned the Anne Macchiatto couture, their elegant strides earning enthusiastic applause from international fashion elites.

This marks the first time a Liaoning-based fashion brand has graced the Milan runway, signaling a strategic shift from “production excellence” to “design leadership” in Dalian’s textile and apparel industry. The global journey for Anne Macchiatto continues, with the brand already receiving an official invitation to Paris Fashion Week Spring/Summer 2027.

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